Comments on: Synergies between User Experience and Product Management http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/ Fri, 05 Dec 2008 12:47:44 +0000 http://wordpress.org/?v=2.0.5 by: Narendra Rao http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-868 Mon, 04 Jun 2007 13:27:49 +0000 http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-868 I am a Product Manager at Honeywell, Bangalore. I think there is an overlap with Ux with respect to user experience, product functions, performance & usability. Product management involves three things, viz product concept, financial aspects & srategic road map (sustainability of competitive advantage). Product conceptualization is about features prioritization, where there is an overlap w r t VOC & usability. Key to product management is in identifying critical success factors for a product & things that drive revinues, costs & profits. Further trade-offs between features/cost to serve/benifits/sustainability of competitive advantage/customer priority change over time is critical. Taking the product life cycle in a direction where customer's willingness to pay is important. In my view, Ux & PM have to complement with each other. I am a Product Manager at Honeywell, Bangalore. I think there is an overlap with Ux with respect to user experience, product functions, performance & usability.
Product management involves three things, viz product concept, financial aspects & srategic road map (sustainability of competitive advantage).
Product conceptualization is about features prioritization, where there is an overlap w r t VOC & usability. Key to product management is in identifying critical success factors for a product & things that drive revinues, costs & profits. Further trade-offs between features/cost to serve/benifits/sustainability of competitive advantage/customer priority change over time is critical. Taking the product life cycle in a direction where customer’s willingness to pay is important.
In my view, Ux & PM have to complement with each other.

]]> by: Hao Tan http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-725 Wed, 09 May 2007 10:06:44 +0000 http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-725 Hi, Amit, I am a user/design researcher in alibaba from China. In Alibaba, there is also the same problem that both the pM and Ux do simlar work. I think, everyone can innovate and conduct user study, but the focuses are different. PM is responsible for commerical aim and Ux is for user aim. And because of the overlap of the two roles, the conlifts almost cannot avoid. I think it is a great challenge of uX to guide the design direction to user aim. Hi, Amit,
I am a user/design researcher in alibaba from China. In Alibaba, there is also the same problem that both the pM and Ux do simlar work. I think, everyone can innovate and conduct user study, but the focuses are different. PM is responsible for commerical aim and Ux is for user aim. And because of the overlap of the two roles, the conlifts almost cannot avoid. I think it is a great challenge of uX to guide the design direction to user aim.

]]> by: Ruta http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-660 Mon, 09 Apr 2007 14:57:46 +0000 http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-660 While product & UX teams work on some common process to define PRDs and overall product strategy, both have a different objectives to consider. It’s important for a UX or Design teams to stand different to analyze and question the product and its feature listing keeping user/design/technology possibilities in mind. UX team needs to be strategic to deliver effortless, engaging and essential experiences inspired by users. Its important for deign teams to observing how users engage with technology, and the process of turning those findings into tangible design enhancements that improve the experience of our products. Also define and articulate the conceptual constructs and aesthetically enhance the experience. Which I guess product teams are not trained for the same, viscera design teams are not trained on business & marketing objectives. While product & UX teams work on some common process to define PRDs and overall product strategy, both have a different objectives to consider. It’s important for a UX or Design teams to stand different to analyze and question the product and its feature listing keeping user/design/technology possibilities in mind.

UX team needs to be strategic to deliver effortless, engaging and essential experiences inspired by users. Its important for deign teams to observing how users engage with technology, and the process of turning those findings into tangible design enhancements that improve the experience of our products. Also define and articulate the conceptual constructs and aesthetically enhance the experience. Which I guess product teams are not trained for the same, viscera design teams are not trained on business & marketing objectives.

]]> by: Ashish http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-640 Wed, 04 Apr 2007 18:53:10 +0000 http://amitpande.com/2007/04/04/synergies-between-user-experience-and-product-management/#comment-640 Hey Amit Interesting post!! Though there are quite an overlap btn PM and UX, I still see the two roles as very diff. PMs, at the end of the day are supposed to own the product and also work with sales/support staff. UX is pretty much focussed on market research/usability etc, but yeah its true that these roles have a lot in common and one can easily switch from UX to PM [but dont think reverse is that easy!] Hey Amit
Interesting post!! Though there are quite an overlap btn PM and UX, I still see the two roles as very diff.
PMs, at the end of the day are supposed to own the product and also work with sales/support staff. UX is pretty much focussed on market research/usability etc, but yeah its true that these roles have a lot in common and one can easily switch from UX to PM [but dont think reverse is that easy!]

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